Stradford Hotel (1918-1921)

Along with O.W Gurley, J.B. Stradford came to Tulsa, Oklahoma to create an environment where Black people pooled their resources together and supported one another to ensure success for all. Stradford went on to build and own the 55-room luxury Stradford Hotel, which is said to be the largest Black-owned hotel in the country at the time. Stradford eventually became the richest person in the Greenwood community and possibly the richest person of color in the country, amassing a net worth of over $2 million (adjusted for inflation). Stradford was one of many that found great financial success in Greenwood. Following the 1921 Massacre, he was named one of the main instigators of the “riot”, with a penalty of life in prison or death. Stradford was accused and arrested without evidence but able to escape the detention center and avoid getting caught, although never again able to reach the fortune he once had.

In 1906, O.W Gurley purchased 40 acres of land in Oklahoma, which was "only to be sold to colored," and named it Greenwood District. With the intention of developing a community where Black people could succeed, he built a boarding house in Greenwood for them to stay in while they began to generate their wealth. Soon, Black people began to flock to Greenwood looking for opportunities of wealth and success. Gurley, committed to the development of the community, loaned out money to those that wanted to start businesses. Amidst the peak of Ku Klux Klan activity in Oklahoma and near the Red Summer of 1919, Greenwood truly began to prosper, attracting attention from folks throughout the South. It was during this time when Booker T Washington coined the nickname for the Greenwood District, “Negro Wall Street,” now commonly known as “Black Wall Street.” Eventually, Greenwood became truly self-reliant, gaining financial independence. Because of Black-owned businesses, money circulated within the Greenwood businesses. It is said that “within Greenwood every dollar would change hands 19 times before it left the community.”

The success of the Greenwood District is largely attributed to the variety of businesses that allowed the community to be self-contained. Greenwood was home to numerous hotels, restaurants, doctor/physician offices, law firms, grocery stores, and more. Citizens of Greenwood could stay in their communities without leaving for necessities. Due to this, Greenwood was separated from the surrounding communities, literally and figuratively. When O.W. Gurley bought the land, it bordered railroad tracks that denoted a distinct separation between the outside white communities and Greenwood. Over time, the segregated communities grew even more distant, and as Greenwood prospered, the whites nearby grew enraged. As expected, the success of an all-Black community in the early 1900s was not easily accepted by white residents. For years, whites attempted to hinder the growth of Greenwood, culminating in the devastating 1921 Massacre of Black Wall Street.

On May 30th, Dick Rowland entered the elevator of the Drexel Building to go to the only bathroom available for African Americans nearby. He worked at a shoeshine parlor down the street and frequently used the bathroom in the Drexel Building. On this particular day, there were not many people out since many businesses were closed for Memorial Day. However, working the elevator in the Drexel Building was Sarah Page, who we can assume knew of Rowland since he frequently used the elevator. What happened next is unclear, but was nonetheless a driving factor in the destruction of Greenwood. A local shop owner heard a woman scream and Rowland run out of the Drexel Building. Without eye-witnesses to the incident, the story was unsurprisingly skewed against Dick Rowland. When Sarah Page was questioned, she did not mention assault, rather noting that Rowland grabbed her hand. A common interpretation today is that Rowland tripped when coming out of the elevator and grabbed Page’s hand for stabilization. Whatever happened, Rowland was brought into the city jail under a lowkey investigation and was set to be released very soon. Calls came in threatening Rowland’s life that forced the police commissioner to move Rowland to the county courthouse for his protection. This proved ineffective as the Tulsa Tribune later reported that Rowland assaulted Sarah Page, leading angry white mobs to form outside the county courthouse. 

Residents of Greenwood knew that they had to protect Rowland, however there was dissent on how. Gurley and some of the wealthier men argued that they should not get involved with the white mobs and should wait until Rowland was released, but many disagreed. Many World War 1 veterans immediately took arms and rallied more to head to the jail and protect Rowland from being lynched. Over 50 men made their way to the courthouse where they were met with mass amounts of enraged whites. Seeing the armed group of Black men, many in the white mobs went back to their homes to retrieve their guns. This was where the 1921 Massacre of Black Wall Street began. The Greenwood men that came to defend Rowland were greatly outnumbered and the white mob began to descend upon Greenwood. Without going into great detail, the white people destroyed Greenwood. The one of a kind community that was 15 years in the making was gone within 2 days. Houses, offices, restaurants, beauty parlors burnt to the ground and taken away from those that worked so hard for it all. There were even reports of aircrafts dropping bombs onto buildings. Amidst it all, the police and fire departments did nearly nothing, allowing the white people to continue murdering, looting and burning. Martial law was eventually declared and the National Guard brought in, but it was too late. Over 1200 homes were destroyed and 35 blocks burnt down. The everlasting, self-sustaining community that O.W. Gurley and J.B. Stradford once envisioned was gone.

The casualties of this devastating event are still unclear today. It was initially reported that only white people died, but as time progressed and research went into this, the number of casualties was revealed to be closer to 300+ Black people dead and a minimal amount of white people dead. It is widely believed today that many bodies are buried throughout the Greenwood district, as there are only 2 official graves pertaining to the event. Following the 2 days of destruction, residents of Greenwood were basically left to their own, with tents from the Red Cross to act as temporary housing. Many of the prior leaders of the Greenwood community were forced to flee, in an attempt to avoid being charged as an instigator of the violence. Greenwood was eventually on a path to be rebuilt, with support from the Red Cross and the NAACP, but was only a shadow of its former self.

“The Devastation of Black Wall Street | JSTOR Daily.” JSTOR Daily, 5 July 2017, daily.jstor.org/the-devastation-of-Black-wall-street/. Accessed 22 Nov. 2020.

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Clark, Alexis. “Tulsa’s ‘Black Wall Street’ Flourished as a Self-Contained Hub in Early 1900s.” HISTORY, 4 Sept. 2019, www.history.com/news/Black-wall-street-tulsa-race-massacre. Accessed 22 Nov. 2020.

Krehbiel, Randy. “Tulsa Race Massacre: This Is What Happened in Tulsa in 1921.” Tulsa World, 31 May 2020, tulsaworld.com/tulsa-race-massacre-after-his-arrest-dick-rowlands-life-threatened-while-jailed/article_65c36b30-3826-582f-9ba9-289301861e0e.html. Accessed 22 Nov. 2020.

Greenwood Cultural Center. “Greenwood Cultural Center.” Greenwood Cultural Center, 2012, greenwoodculturalcenter.com/Black-wall-street. Accessed 22 Nov. 2020.

‌“O. W. Gurley | Black Wall Street USA.” Blackwallstreet.org, 2014, Blackwallstreet.org/owgurley. Accessed 22 Nov. 2020.

“The Genius of J. B. Stradford: Black Wall Street Entrepreneur.” Thewriterfred, thewriterfred, 27 Jan. 2018, thewriterfred.com/2018/01/27/the-genius-of-j-b-stradford-Black-wall-street-entrepreneur/. Accessed 22 Nov. 2020.

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“J. B. Stradford | Black Wall Street USA.” Blackwallstreet.org, 2016, Blackwallstreet.org/jbstradford. Accessed 22 Nov. 2020.

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