1890s Commerce
Introduction
Text-to-speech Audio
From the Market Street corner, continue your tour walking west back up Main Street.
After passing the 243 E. Main, the next 3 buildings were all built in 1897 and housed a number of different commercial establishments during the early 20th century, including the Bank of Sun Prairie and Trapp's Cash Bargain Store. Note the façade of the building at 239 E. Main St. embossed with "Hardware," boldly announcing the business of its original owner, Isaac D. Hayden.
The current occupant of 235 E. Main St. speaks to Sun Prairie’s early excitement associated with the emergence of the bicycle in the 1890s. Many bike races were held, the most notable being an annual bicycle race from Main Street in Sun Prairie, to Williamson Street in downtown Madison, a distance of 12 miles.[1] The Wisconsin State Journal called the race “the event of the year” in 1895, with riders completing the route in just over 30 minutes. Prizes were offered by local businesses with a new $100 bicycle for the first-place winner, ranging down to a $3.50 box of cigars for lower places.[2]
Scroll down for more detail on these buildings.
Images
Rudolph Schiller, Sr. Inside the Schiller Jewelry Store, ca. 1928. SPHLM #P97252
Inside Trapp’s Cash Bargain Store, ca. 1909. SPHLM #P90136
Looking west down the 200 block of E. Main, ca. 1910. SPHLM #P7814
200 Block of East Main Street, ca. 1910. SPHLM #B3653
Backstory and Context
Text-to-speech Audio
239 E. Main
Historic Name: Isaac D. Hayden Building
Constructed: 1897
2024 Business: Guimo's Mexican Restaurant
Not much has changed on the façade of this building since it was built in 1897. As seen spelled out atop the building, this was originally a hardware store. Built by Isaac D. Hayden (unrelated to Thomas C. Hayden), the business was owned by his family until 1941. Various owners continued operating the hardware store until 1956 when Krause World Foods turned it into a grocery store that occupied the space until 1973. Krause was followed by Schweb’s World Food which closed in 1983.
235-237 E. Main
Historic Name: Trapp’s Cash Store Building
Constructed: 1897
2024 Business: Sun City Cyclery and Skates
The original occupant, Trapp’s Cash Bargain Store, lived up to its name by selling just about everything for cash only. It was owned by Charles A. Trapp and closed in 1937. The Engel and Kloster Bakeries were later located here.
The building's current occupant is a reminder of bike races held in the 1890s, including an annual 12-mile race from Sun Prairie's Main St., to Madison's Williamson St. The Wisconsin State Journal called the race "the event of the year" in 1895, with riders finishing in just over 30 minutes. Prizes offered by local businesses ranged from a new bicycle for first place to a box of cigars for runners-up.
231-233 E. Main
Historic Name: Thomas C. Hayden Block
Constructed: 1897
2024 Business: Andy Eyers - State Farm
Thomas C. Hayden constructed this building in 1897 for the newly organized Hayden’s Bank of Sun Prairie. The bank occupied this building until 1929 when it moved to 200 E. Main. Schiller’s Jewelry store operated in this location from 1929 to 1964.
Sources
[1] Wisconsin State Journal (Madison) June 30th, 1897.
[2] Wisconsin State Journal (Madison) July 26th, 1895.
Sun Prairie Historical Library & Museum
Sun Prairie Historical Library & Museum
Sun Prairie Historical Library & Museum
Sun Prairie Historical Library & Museum